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Public Relations Professionals

Public relations professionals plan, organise and co-ordinate the activities that promote the image and understanding of an organisation and its products or services to consumers, businesses, members of the public and other specified audiences.

Tasks

  • Discusses issues of business strategy, products, services and target client base with senior colleagues to identify public relations requirements
  • Writes, edits and arranges for the effective distribution of press releases, newsletters and other public relations material
  • Addresses individuals, clients and other target groups through meetings, presentations, the media and other events to enhance the public image of an organisation
  • Develops and implements tools to monitor and evaluate the effectiveness of public relations exercises.

Entry Requirements

Most entrants possess A levels/H grades and a degree or equivalent qualification. Further professional qualifications are available.


What could I earn?

Salaries for this occupation tend to start at £35,000 per annum and can progress up to £55,000 per annum.

Is it in growth or decline?

There are currently 3,973 employed Public Relations Professionals in the region.

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Coronavirus update

Southwark College is closely monitoring all communications and guidance as it becomes available. This information is for students and staff and reflects updates from the World Health Organisation (WHO) and Public Health England (PHE). We are prepared to escalate our contingency arrangements in the event of change.

The government is monitoring the situation closely and will continue to work with the WHO and international community. For staff and students, it remains business as usual across our sites and our workplaces.

Please note that, at present, this advice refers only to arrivals from Wuhan, and not the remainder of China. If you have returned from Wuhan you should:

General guidance for those planning visits to Wuhan or other destinations in China

The Foreign and Commonwealth Office (FCO) maintains updated travel advice for those planning a trip to Wuhan or other destinations in China. This is available at:

www.gov.uk/foreign-travel-advice/china

Note

This advice is derived from The Department of Health and Social Care will be publishing updated data on a daily basis at 2pm until further notice:

https://www.gov.uk/guidance/wuhan-novel-coronavirus-information-for-the-public#situation-in-the-uk

Supplementary Q&A for individuals wishing to know more around how the UK is managing the risk:

https://publichealthmatters.blog.gov.uk/2020/01/23/wuhan-novel-coronavirus-what-you-need-to-know/